Past Events

Event of the 360 Use of Mobile on Customer Engagement hold by IAB mobile committee has completed on 26 August 2021.

Announcement of the result of Best Use of Mobile Season 2

360 Use of Mobile on Customer Engagements

Presented by IAB Hong Kong Mobile Committee.

Navigating Changes in a Privacy-first World & Release of 2021 Programmatic Survey Findings

Presented by IAB Hong Kong Programmatic Committee.

How to Make the Most out of Live Social Video

Presented by IAB Hong Kong Social Committee.

Wise use of data can help you reach your business goals and solve problems. IAB HK Data & Measurement Committee proudly presented MarTech Day: Transformation powered by Data on 29 April (11am-1pm) with the aim of sharing how data and measurement tools can help cooperation achieve excellent sales and business targets.

IAB HK x HKU SPACE: Get industry recognized certification in Digital Media Buying and Planning.

Designed by IAB Headquarter in the US with localized content to fast-track HK marketers’ career. Get job-ready skills in this 2-month (30-hour) comprehensive course.

IAB Hong Kong is proud to launch DATA ACADEMY, a new online course designed to give you practical knowledge and everyday skills you can apply regardless of what industry or position you work in. Eight data veterans from leading organizations across the industry will lead four online classes on how to practically implement data in your company.

With technology bringing opportunities faster than ever in the digital marketing and media industry, it's important to keep an ear on the ground.

IAB HK與HKTDC 聯合舉辦 《5G 應用營銷科技》網上研討會，探討5G 網絡發展對網絡營銷手段的潛在轉變及廣告類別的新發展方向。我們特意邀請了5G 流動通訊、5G用品、雲端方案及APP專家，與大家分享實例，讓大家透澈地了解如何運用5G 網絡創造出更有效及吸引力的產品及營銷方案，從而塑造更佳的企業形象及帶來更多商機。