2021 Best Use of Video Online Showcase
IAB Hong Kong Video Committee is proud to announce the first annual “Best use of Video Online Showcase.”
In keeping with IAB’s mission to promote professionalism and learning for our members and associates, this online showcase is a permanent library of multimedia case studies launched in Hong Kong, between 1 Oct 2020 and 30 Sep 2021.
Congratulations to the videos below!
Best Use of Overall Video
Company Name: PHD Media Hong Kong
Client: HSBC
Project Name: HSBC One Millennials Wealth Campaign
Best Use of Video in Social Media
Company Name: TamJai Yunnan Mixian
Project Name: TamJai X Master 7 Mother’s Day Special
Click here to view the full campaign study
Best Use of Video in Social Media
Company Name: Vennic Limited
Client: TamJai SamGor
Project Name: “There's No Taste Like Home” 《 記憶嘅味道 一直 喺 度》
Click here to view the full campaign study
Best Use of Live Video
Company Name: Zenith
Client: Hong Kong Disneyland
Project Name: Celebrating 15 years of Magical Dreams
Click here to view the full campaign study
Best Use of Video in Technology
Company Name: Vpon Big Data Group
Client: RDS Digital
Project Name: Lion & Globe
Click here to view the full campaign study
Best Use of Video in Programmatic
Company Name: CMRS Digital Solutions Limited
Client: MTR
Project Name: MTR Mobile - Transport Lifestyle Rewards
Click here to view the full campaign study
Best Use of Video in Programmatic
Company Name: Yahoo! Hong Kong Limited
Client: livi bank
Project Name: livi PayLater Campaign
Click here to view the campaign
Best Use of Video Series
Company Name: Yahoo! Hong Kong Limited
Client: EF English Centers
Project Name: EF English Centers - English for Immigration Sponsorship Campaign
Click here to view the full campaign study
Other Online Showcases
Company Name: Carousell Limited
Project Name: Everyone Wins on Carousell
Click here to view the full campaign study
Company Name: PHD Hong Kong
Project Name: YouTube CODA Data Solution for Dove
Click here to view the full campaign study
Company Name: PHD Hong Kong
Project Name: CDC's Machine-Learning backed Growth with YouTube BETA Solution
Click here to view the full campaign study
Company Name: Ping An OneConnect Bank (Hong Kong) Limited
Project Name: PAOB Business Instalment Loan Campaign
Click here to view the full campaign study
Company Name: Cherrypicks
Project Name: Explore the West Kowloon Cultural District (WKCD) with innovative AR digital features
Click here to view the full campaign study
Company Name: Yahoo! Hong Kong Limited
Client: Kam Kee Cafe
Project Name: Kam Kee Cafe's pDOOH campaign at Hong Kong International Airport
Click here to view the full campaign study
Company Name: PHD Hong Kong
Project Name: LG Blue Light Hunter
Click here to view the full campaign study
Company Name: Yahoo! Hong Kong Limited
Client: foodpanda
Project Name: foodpanda HK x Better Me Local Favs Campaign
Click here to view the full campaign study
Company Name: Dentsu X
Project Name: Ocean Park - Water World Grand Launch
Click here to view the full campaign study
Company Name: Cherrypicks, Hong Kong Resort Co. Ltd.
Project Name: Discovery Bay Funtastic Easter 2021 - AR Easter Egg Hunt
Click here to view the full campaign study
Company Name: Cherrypicks, Metro Broadcast Corporation Limited
Project Name: Metro Hit Awards 2020 “Create Your Wonderful Moment” AR mobile game (勁爆AR 合拍體驗)
Click here to view the full campaign study
