Best Use of Mobile Season 2 Result announcement
IAB HK Mobile Committee is excited to release the results of our Best Use of Mobile Online Campaign season 2! Congratulations to Livi Bank Limited, YAS MicroInsurance, NDN Group (HK) Limited, Hotmob Limited for their excellent mobile projects, which have demonstrated innovative strategies to drive brand awareness, foster engagement, boost usage frequency and sales with AR, APP, keyword analysis, and more.
Our appreciation to the representative of Marketing Magazine Group - Simon Yuen, our Chairman Victor Cheng and Mobile Committee Team Lead Margaret Mok for presenting the selections!
IAB HK Committee's Picks:
-Pay, Shake, Earn by Livi Bank Limited
-The Next Generation of InsurTech by YAS MicroInsurance
-Reimagining West Kowloon Cultural District by NDN Group
-HKT Enterprise Solution - SME Solutions for POS Consumption Voucher by Hotmob Limited
Marketing Magazine Editor's Picks
-Pay, Shake, Earn by Livi Bank Limited
-The Next Generation of InsurTech by YAS MicroInsurance